In the News
In the News
222: Apple Gift Cards, 3D Titanium Powder, and Putting Your Phone in a Sock 🧦
Watch the video!
In the News blog post for November 21, 2025
https://www.iphonejd.com/iphone_jd/2025/11/in-the-news805.html
00:00 The Apple Gift Card Countdown Has Started
15:43 2025 App Store Awards
22:14 Jeff Surprise: In the Back of the Closet
32:18 Catch the Vision!
34:53 Titanium Powder Room
38:39 Digital ID In Your Pocket
42:58 In the Show! E Pluribus Twonum
48:47 Where Y’at? Segment - Don’t Pass Out Without an Apple Watch!
50:59 Sock It To Me!
55:48 Brett’s iTip: Download Classical Music in the Apple Music App
59:35 Jeff’s Gadget: Neewer Tripod N55CR and iPhone Mount
Apple Store Shopping Event
https://www.apple.com/shop/gifts/shopping-event
Apple announces finalists for the 2025 App Store Awards
https://www.apple.com/newsroom/2025/11/apple-announces-finalists-for-the-2025-app-store-awards/
Vincent Nguyen | The Gadgeteer: Vision Pro Hands-On: Perfect Timing as Content Library Explodes
Apple: Mapping the future with 3D-printed titanium Apple Watch cases
Apple introduces Digital ID, a new way to create and present an ID in Apple Wallet
https://www.apple.com/newsroom/2025/11/apple-introduces-digital-id-a-new-way-to-create-and-present-an-id-in-apple-wallet/
Apple: Introducing iPhone Pocket: a beautiful way to wear and carry iPhone
https://www.apple.com/newsroom/2025/11/introducing-iphone-pocket-a-beautiful-way-to-wear-and-carry-iphone/
William Gallagher | Apple Insider: Costly iPhone Pocket sells out nearly immediately
Brett’s iTip: You can’t download music in the Apple Classical App, but you can add an album to your Apple Music Library and then download the album on the Apple Music App.
https://support.apple.com/guide/apple-music-classical/add-music-to-your-library-deva6f6bfa76/web
Jeff’s Gadget: NEEWER Tripod N55CR - $90
https://amzn.to/4reZcYP
NEEWER iPhone mount - $20
https://amzn.to/49xzDvL
Brett Burney from http://www.appsinlaw.com
Jeff Richardson from http://www.iphonejd.com
Welcome to In The News for November 21st, 2025.
I am Brett Burney from appsinlaw.com.
And this is Jeff Richardson from iPhoneJD.
Welcome back, Brett.
We're back.
Jeff, I missed you.
I missed talking about all this great stuff, although vacation was nice, but it is fantastic to jump right back in and talk about all the things tech-related, mostly Apple, including the thing you started off with today.
The countdown has started.
That's Apple's words, right?
I think they do this just about every year.
They offer an Apple gift card when you make a purchase.
I've taken advantage of this in the past several years, you know, and sometimes I wait a little bit because if I need it, my son needs a new MacBook or something, then I know I can get an Apple gift card.
And it's just always nice to have a little bit of an extra, you know, I call it a discount.
Apple kind of does this a little weird in the way that they give you that gift card, but it is still worth it and you can use it and apply it to some other products too. yeah it's noteworthy because it's the one time of the year that apple does something like a sale i mean they just don't really put things on sale except for black friday every year and this has been true for as many years as i can i can count and they've had different things that they've done over the years a long time ago i mean heck a really long time ago it used to be you know you would buy a you know an iphone and you would get something free with it that was our little discounts but for for a while now they've been giving you the gift cards as you say it's a gift card so you can't use it on that current purchase, but you use it on your next Apple purchase.
And, you know, the amount of it varies.
And what I have found is, and they don't tend to put the current, the latest and greatest things on it.
And the perfect example is the iPhone.
You can currently, you'll be able to use this for the iPhone 16 and 16E.
But if you want to get the latest iPhones, you know, the 17, the 17 Pro that I have, or the Air, you won't be able to get the cards for that.
And just sort of anecdotally, and I referred to this before my wife recently upgraded her iPhone and we ordered it online and I went to go pick it up at the store.
And when I was at the Apple store, this was like a week or two ago, 10 days ago, I was just amazed that, I mean, it was so, so busy.
You would have thought it was opening weekend for the new iPhone.
And I could just see everybody around me was buying iPhones, was looking at iPhones.
You know, this goes back to something that happened while you were gone as Apple announced their new financial quarter.
I didn't have this on the show list for today, Brett, but Apple announced when they had their call with their analysts a few weeks ago that they're going to have the best quarter in the history of the company this current quarter, which on the one hand is not a big surprise because there's this quarter, the holiday quarter, they always have good sales and every year is usually better than the last one.
But they're so optimistic about it.
It's not just that they're going to have their best quarter.
They predicted, because you don't predict things on an analyst call because of SEC implications, unless you're sure it's going to happen.
So my sense of it is people are buying iPhones left Right.
So but the brand new iPhones that are selling like hotcakes, you can't get this gift card for them.
But for a bunch of other ones, you can.
And one last thing I'll say about it is my experience in the past.
I have used it in past years, as you say, you have to is do some smart shopping, because sometimes I find that the Apple product plus the gift card, if you sort of do the math, is the best deal.
But sometimes I find that if you go on Amazon or some other places, sometimes even dust pies and like that, you might be able to get something just as good.
So just, you know, look, look around.
But it's nice, you know, so many people are going to be buying Apple products for holiday gifts and, you know, Black Friday is a good time to do it.
So, so, you know, do some careful shopping, but you might be able to get a good deal.
In fact, if you get like a Mac, you can get, what is it like up to 250 bucks.
So then it, then it can really be a nice deal if you get one of the higher end Macs.
So nice thing to take advantage of if you were going to get something anyway.
In fact, since my wife just got the iPhone 17, my first thought was, oh, could I have waited two more weeks and save money?
But it turned out no.
But so it's a good time to buy things.
And if I'm not mistaken, I think that this gift card comes on top of a trade-in, right?
In other words, you can still do a trade-in, and I think you can still get the gift card on there.
So keep that in the back of your mind because that could be something that you might want to consider on that too.
But just like you said, I do find sometimes the prices can be just as good or even better, even without this Apple gift card.
If you go somewhere else, because, you know, some people will say, well, that's great, Apple.
Thanks for the gift card.
But that locks you into purchasing something else at Apple, right?
Which is brilliant in their perspective.
But some people will complain about that.
So, you know, you can certainly shop around.
Yeah.
And for the trade-in thing, I just, you know, everybody in my household has gotten new iPhones recently.
My daughter, she turned 18 not that long ago, and we let her pick out an iPhone, and she picked out the same one that you have, the iPhone 17 Pro, not the Macs that I have, but the Pro.
And this would be good because she's a senior.
She'll use this into college and stuff like that.
But she had an older iPhone SE that she traded in, and it took about two weeks.
But I got the little cardboard box from Apple, and we put her old phone in there.
I wiped it, of course, first and sent it in.
And about 10 days later, I saw that I had gotten – we got $50 for it, which is, frankly, given how old that phone is, I'm impressed. they gave us anything for it but you know 50 bucks not that it made a huge difference but that that took away some of the cost you know help pay for apple care for it and stuff like that so yeah i recently i kind of did the same thing my son was using an apple watch five and i traded that in when i purchased my apple watch ultra three right right i wanted to get my apple watch ultra one so you know this is the family mixing you know oh sure oh sure yeah but i think we only got like 25 for that Apple that, you know, that watch five, or maybe it was 50, but you know, it's something, I mean, it's like, I'd rather it be sent in and recycled or, you know, reused or resold or whatever else other than sitting in my, you know, in my cabinet drawer for another five years and not getting, you know, have anybody using it on there.
I do that too.
I have brought in older, you know, even older Apple products that they're not giving you money for.
I just feel better bringing them to an Apple store because I feel like of all the recycling options out there, They're probably going to be one of the best.
And we all know in today's world, a lot of things you send in for recycling end up going into a landfill anyway, which is unfortunate.
But I think Apple has a pretty good track record for trying to do something with that.
So if you're going to recycle your old Apple electronics, even if they don't give you money, Apple is a good one to use.
Hey, Jeff, real quick, just based on that iPhone sales that you're talking about, I've sort of been seeing some of the same things.
I was just at an office this past week and somebody, one of my colleagues had an iPhone 17 Pro.
And I remember looking at it and I asked him about it because I knew for a fact that he was not one of these people that was always looking to have the nicest and newest thing.
And I think he had upgraded from maybe an iPhone 13 or something like that.
It wasn't that old.
And I was like, oh, is that what you really wanted?
And he kind of almost shrugged a little bit.
He was like, no, it's just what they had.
That was the latest one that they had, and that's what I traded in.
And it just kind of struck me because you and I obviously geek out on this kind of stuff.
But for a lot of the, quote, normal people, that was just like the next upgrade.
He hadn't upgraded for five or six years or whatever it was, and this was just the next upgrade that he got.
And it wasn't like he was specifically focused on.
He didn't run out and get it because he wanted an iPhone 17 Pro.
It's just that happened to be the newest one that he upgraded to.
And so I'm kind of seeing some of that too.
I'll give you one more data point.
I mentioned this about a week or so.
I had, you know, every year I sort of celebrate the anniversary of the iPhone JD website.
And this past week, it was 17 years.
So there you go.
But the reason I mention it right now is I don't pay a lot of attention to statistics for my website because whatever, I've been doing this 17 years.
People, they read it or they don't.
But every once in a while, I'll just sort of like they have like these curves when you when I log into my administrative panel and it'll have like, you know, a spike or something.
I'm like, oh, that's interesting.
More people are reading this post than normal.
Oh, my goodness, Brett, the post that I wrote, I guess, about a month or so ago when I first got the iPhone 17.
Yeah.
My review of the iPhone 17 Pro.
That post, it was like a hundred times the normal traffic that I have on my website.
Like, I don't know why so many people were reading that post, but I'm like, I haven't seen this much traffic on a specific post on my website in like years and years and years and years and years.
I mean, I think back to like times that like Daring Fireball linked to me or like one of the really big websites would do so.
But there was not.
So and then I looked underneath it and like there was it was just from people doing searches on Google who are not normally readers of my website that I guess we're searching for good reviews of the iPhone 17 Pro.
And for whatever reason, you know, Google, Google Dane to give them to me.
And so, like, I don't I'm not taking any particular pride in that.
You know, they could have just as easily been reading the reviews on another website.
But the fact that I saw that much traffic from that review post makes me feel like so many more people this year were interested in buying an iPhone, jumping on the Internet, trying to read some posts and stuff like that.
And again, this is all anecdotal, but between that being like such a popular post on my website, the Apple store being so crowded, Apple making this announcement that it's having best quarters ever.
You know, you really get the sense that for whatever reason, a lot of people, my own household, where three out of the four of us have new iPhones, you know, there's a lot of dad points there.
A lot of iPhones are being sold.
You say that review is your number one post of the year.
But more than a year, probably my number one post of the decade or something.
But it only came out like two months ago, and it's already the number one post of the entire year.
And like you said, of all time, maybe.
That's just insane.
Okay, one more thing quickly I wanted to ask you because I know we're catching up on stuff, and I haven't been able to follow all the news.
But talking about these iPhones, what about the iPhone Air, Jeff?
I saw some points that, you know, you say that Apple is saying this is going to be their best quarter, and I believe it.
I'm confident of that. but I've seen some things about the iPhone air that either people are trading it in, or is Apple like ramping down production?
Can you just catch me up a little bit on that, please?
Sure.
So historically in the fall, Apple has come out with four different iPhone models.
There has been the entry level.
If you just want to get something new, but the least expensive, which this year is the iPhone 17.
And then there's the iPhone 17 pro, which comes in the two models, the two sizes.
And then there would be that fourth model.
So for many years, Apple was making a regular entry-level model and a bigger model.
The bigger model, they called it the Plus.
It was like the bigger model of the entry was the Plus, and for the Pro, it was the Max.
So the bigger screen would be either called the Max screen for the Pro model or the Plus screen.
But the reports, and Apple doesn't reveal this.
This is just from third parties that purport to speculate.
Maybe they're right, maybe they're wrong.
But they've always said that the low-end Plus model has not been a very big seller, which is fine.
I mean, Apple sells tons of iPhones.
So this year, Apple decided to mix it up.
Instead of having a plus model, they have the iPhone Air, which actually does happen to be a little bit bigger than the entry level model.
But that's not the real selling point.
The selling point, of course, is that it's so incredibly small and thin light.
And so it was something new.
And so the idea was maybe for that of those four models they introduced in the fall, maybe that that second one would get a little bit more juice of sales.
And again, Apple isn't saying, but the third parties that purport to analyze this, who may or may not be right, they claim that the sales of the iPhone Air have not been as high as people might expect or Apple might have liked it.
Now, again, I don't know if it's true or not.
And I will say this, that the iPhone Air, it's definitely a niche product, right?
People that are going to run out and buy the iPhone in that first month are probably going to be enthusiasts.
Most people get the high end, especially in the beginning, the Pro or the Pro Max.
I feel like the air is perhaps, you know, some portion of it's going to be for the people that are in the know that really want something really light and sleek.
But some portion is going to be people walking in an iPhone store that, you know, Apple store, they don't even know.
They just try out the ones like, oh, look how light this one is.
That's a good one for me.
So I think that that one's going to be a steady seller over the entire year, whereas the pro models are going to.
So that's just my personal speculation.
Who knows?
But Apple's not saying.
So we don't know if it's right or not.
The idea is that the Air has not been as much of a big seller as some people would have expected for a new type of phone.
It's also interesting that the Air doesn't have a number in it, unlike the iPhone 17, 17 Pro, which led some people to speculate that the Air, like iPhones that Apple has had in the past, like the SE, would be one of those models that Apple introduces and keeps on the market for like multiple years.
So who knows?
We'll see if that's true.
Of course, there's also a rumor from Mark Gurman that they're coming out with an Air next year that will improve things.
So who do I mean?
Again, it's all speculation.
And I think sometimes people are trying to make a story out of nothing of, oh, nobody's buying the iPhone Air.
That's certainly not true.
And I hear just as many anecdotal reviews and other podcasts I listen to that people that say like, wow, I love this Air.
It's so wonderful to have something so light.
And like the big thing you miss out on is the telephoto lens and the camera.
But for some people that I say, you don't care about that.
If you want to get closer, just shuffle your feet and walk closer.
So for some people, the Air is perfect model.
But, you know, so part of me, you know, when I see these stories of is the iPhone Air not selling as well as it should, I don't know.
That's always been sort of another spot.
But we'll see.
If anything, it's interesting to me because a big rumor is that in the next year or so, Apple is going to come out with a folding version of an iPhone.
That's going to be a brand new type of model.
It's probably going to be pretty expensive.
You know, number one, are they going to do it?
Number two, if they are going to do it, is it going to be a big seller?
You know, these are all interesting questions coming down the road.
So, I mean, it's Apple is doing so well with iPhone sales that one of their models isn't, you know, the bee's knees.
Give me a break.
They are selling these things like hotcakes.
So, you know, of course, there's going to be one that's not as big of a seller.
But it isn't.
It's a story that's been in the news.
You're absolutely right.
Well, thank you.
That's that's much more balanced approach.
And that's what I was hoping for when I when I asked you, because I had seen some of these things.
And, you know, to your point a little bit, I remember when we talked about the iPhone Air, some have said perhaps it's sort of like an experiment on Apple's part so that they can ensure whatever manufacturing process that they may be looking down, you know, five, 10 years down the road, that they can produce some of these foldable phones or whatever else that they were kind of thinking about.
Now, I think that's a pretty expensive experiment, but I just wanted to sort of ask about that because I've seen some people, there were two or three stories I saw that said, we tried to like the Air, but we didn't like it as much.
So we went and turned it back in and upgraded to a max.
And, you know, again, talking about my friend that I was just referencing, I would have expected that somebody like that would have just gotten the base, either the baseline, you know, iPhone or maybe the iPhone Air, because I know for a fact, like that person and several others that I know are not going to even begin to touch the full pro capabilities of the iPhone Pro.
And it's almost like, why would you get that?
It's heavier.
Because when I put my iPhone Pro in one hand and an iPhone Air or even a regular iPhone in another, I'm like, whoa, this is how much I'm carrying around every day.
I don't think about it too much because this is the only phone that I have.
But I'm just like, why would you go to the Pro?
And maybe it's just that FOMO aspect, right?
If you want to get the best you can get, it can be.
So, okay.
But thank you.
I wanted to ask about that because I had seen some things going around.
And that's a much more balanced approach to it. apple announced the finalists for the 2025 app store awards i always enjoy talking about this every year jeff and thanks for highlighting it this is the app store award so these are actual apps that apple uh you know they always get a huge bump in their sales whatever because apple is like kind of putting them front and center here and it's always a fun list but it's always an interesting list to me because just like i think you said in your post today i barely know even some of these apps.
And I'm like, what am I missing?
Talk about FOMO here.
Yeah.
These are not top selling apps.
These are, although I'm sure that's a portion of it.
It is, you know, the editors of Apple's Apple store, app store are recognizing these top apps.
And so there's a certain degree of subjectivity here and, you know, they are featuring apps that they want to give some good love to know.
And they're probably not going to put something in here if nobody's using them.
So I think the fact that they are here means that they do have people using them.
But like you say, it is an interesting list because I always see things that I don't necessarily recognize a lot of these apps.
I think I mentioned today there's only a single app on here that I use regularly, and it's in a Vision Pro app.
Nobody even has Vision Pros.
But there's some interesting ones on the list.
Like, for example, for the iPhone apps, they have, you know, one of them that jumped out at me.
In fact, two sort of related apps.
In the iPhone app, there's one called Timo, T-I-I, or maybe Timo, T-I-I-M-O.
And it's sort of a to-do app.
And on the iPad app, there's one called Structured.
And what both of these apps have in common is one's for your to-do list, one's for your entire calendar, to-do list, everything.
But first of all, both of them are using AI because, of course, everybody uses AI.
But they're both using it to try to sort of make it easier for you to get things in here and get them organized.
And then they have like nice interfaces.
And of course, Apple always loves a good interface.
Like you're not going to get one of these awards unless you're doing a really good job with your interface.
That's what they're all about.
And they sort of like, it's an interesting approach.
The timeout one is interesting because they sort of advertise that it's particularly good for people that like are, you know, dealing with ADHD and stuff like that because they sort of help put things in order.
And supposedly it's easier to get things in there.
Like you can sort of talk to the app and it will automatically put together.
You know, I feel like the solution that I use, I use an app called Things for my to-do list.
And sometimes I use Apple's built-in reminders app for just reminding me, you know, don't forget to, you know, pick up your dry cleaning at four o'clock on Thursday type thing.
But if you're looking for something new and, you know, it's always nice to have a better mousetrap.
Both of these jumped out at me.
Like these could be interesting productivity tools.
I'm actually one or two more, but any of them that jumped out at you on the list of something?
No, I was just looking through here.
I mean, I recognize some of these.
In fact, they even have not just the iPhone and the iPad, but they have Mac apps.
Sometimes I sure, you know, like acorn, which I know is people love that.
I've never used it, but I know it's well loved.
Yeah.
Yeah.
Long time.
They put cyberpunk 2777.
And that's one that a lot of people have been talking about.
They even have though an Apple arcade game of the year finalists.
I mean, I'm sure they've had this for maybe a couple of years or so going with the Apple arcade, but I thought that was interesting.
And they have the vision pro app of the year.
And that was the one that you said you had recognized, right?
That's explore POV, I think on here.
Yeah.
Explore POV is really nice. the people that do it, it is, you know, when you use the Vision Pro, like the coolest thing in the Vision Pro are the immersive movies, right?
And Apple, for the most part, makes them because until recently, it was really hard for third parties to do this because the hardware just wasn't there to do it.
And we've mentioned in the past that Blackmagic now has a camera called the Cine Immersive, whatever, the Uni that's, I think there's only like 50 of them on the market now, but they're slowly coming out some more people.
But the people behind this Explore POV, they have the cameras and, you know, I don't subscribe to it, but I watch some of their free stuff.
They will go to these exotic locations, like the middle of China, somewhere I will probably never go.
And, you know, you feel like you are there.
I'm looking around and I'm seeing the beautiful trees and everything.
I mean, it's, they have some really beautiful, they all tend to be like, you're in the middle of nowhere, you know, just looking at nature, looking sort of type things, but they are truly beautiful and, and really neat.
And it's a great thing to do with the Vision Pro because I'm just sitting there on a Saturday night on my sofa and suddenly I can transport myself to the top of some beautiful mountain or something like that.
So I think it's a cool app and it's noteworthy because they're one of the very best in the Vision Pro.
And I'm glad that they got some love from Apple.
So that's good for them, which is, I think, what this list is all about, right?
Apple is trying to give some love to developers that are really doing a good job, let people explore them.
And so I love going through this list every year.
I encourage people to do so.
Yeah.
You know, something else I must have missed while I was on vacation.
It looks like Apple has redesigned their App Store website here.
They have.
They have.
Yeah.
I remember it used to always be very small, like a very small one single column on here.
This looks more like the App Store app when I open it on my Mac, if that makes sense, because it has all this information here.
But I love this.
It takes full advantage of the entire screen.
I guess that was a recent change on here. but I very much like this.
They did this a few weeks ago.
My only, first of all, like you said, on the web, it now looks just as pretty and nice as if you're using the app.
Thank you.
And the reason this is nice is you might be, you might click a link when you're at your work computer and you don't, it's not hooked up to your app store or stuff like that, but maybe you're just using a Windows computer like I use, but you can actually see the nice app store.
Now, the one thing it doesn't have that I wish it did is if you find something that's really interesting, I would love to click a button and say, download it.
And of course, if I'm using my Windows PC, that's not going to download onto my iPad over here.
But wouldn't it be nice if I could click a button and say, the next time that I'm on my iPad, go ahead and download this app or something like that.
They don't have that built in.
It seems like such an obvious feature.
Since you're looking at it on a Mac right now, Brett, I see that you have a button that says view in the Mac app store.
And if you click that, but so that works if you're on your computer.
But if you're on your computer, you might as well use the app store in the first place.
For me, if you're on like, you know, Windows or Linux or something else, that's where this would be really cool.
But the flip side of it is another thing I like about this website is if I, for example, send you a link for a Vision Pro app, like this Explore POV, you don't have a Vision Pro.
So you wouldn't even be able to – up until three weeks ago, if I sent you that link, you wouldn't really do you any good.
But now you can see the previews.
So it's a nice way for app exploration.
But as you can see, when you were on that page, because you don't have a Vision Pro on your Mac, all you have is like a little share thing.
So you could send yourself a link to it, and then you can download it.
So anyway, but don't get me wrong.
I love that Apple did this.
Obviously, a lot of work went into it, and hopefully it continues to improve.
Well, I was going to go into an in-the-vision little segment here, but you threw in a little extra topic here, my friend.
So I put a topic on the list that you don't know what it is called In the Back of a Closet, and I just thought I would mention this because it's sort of cute.
So here at my law firm, my law firm has been around for a long time, and I'm in the New Orleans office.
We have offices all over the country.
But because New Orleans was our first office way back 100 years ago, whatever, and one of our biggest offices, when technology became a thing at my firm and you needed, of course, have a server room, that server room was right here in our New Orleans office in downtown New Orleans.
Over time, especially over the last 5, 10 years, you know that everything in technology is moving towards the cloud.
And so we put all of our stuff, our email, our document management.
And so we're now at the point where just about everything's there.
We have a data center in Tennessee that we're still using, but there was no reason for us to have our big data room here in our New Orleans office.
So we're cleaning it out.
So in the process of cleaning it out, the guys at our tech department, you always find things in the back of the closet, right?
And they found some things.
And I'm sitting here in my office, Brett, and the guy comes by with a cart.
He's like, do you want any of these things?
And I'm looking at it.
So I'm going to show you three things that are in there.
Oh, this is what is show and tell.
Oh my gosh.
Okay.
Item number one is a Mac SE.
That is a 2GS.
No, it's a Macintosh SE from back in the 1980s.
And I mention it for two reasons.
So first of all, when I first became a Mac user in the 1980s, I bought a Mac Plus.
I used money that I'd saved up over my summer job in college and I got a Mac Plus.
But what I really wanted was a Mac SE because they were even nicer.
My roommate did have an app.
I was so jealous of Chris. he had the se so i was always jealous of it so that was in the 80s fast forward to when i'm a summer law clerk at my law firm adam's reese where i work where i've now been working for over 30 years so i'm just a summer associate and you know as a summer associate you're working on products you would like do memos but back then the way it would work is when you were ready to do a memo from your research project you would get like a little dictaphone and you would dictate your memo and give the tape to a to a secretary and the secretary would eventually type it and of course you were the last on their list of priorities because they were doing things for the partners first.
But me as Mr.
Computer Tech person, I, of course, wanted to type my own stuff, even back in the 90s when I was a law clerk.
This is early 90s.
And so I found this room in my law firm where they at the time, like somebody was working part time.
And so they weren't there in the second part of the day.
And I asked him like nobody's using it was like a paralegal office.
Nobody's using this this Mac SE in the afternoon.
Could I use it and just type my own product?
And they're like, yeah, of course you go ahead.
People thought about Macs the same way they thought of typewriters at the time.
So as a summer associate, because I was able to type my own products, my own work memos, and get them done so much faster, I was able to produce like twice as many memos as a lot of my colleagues.
And who knows if that helped me get a job or maybe there's the quality of the work, but I have fine memories.
Okay.
So that's the Mac SE.
So this one, I told them, don't send this to electric disposal.
I'm going to keep it.
I'm sticking it on whatever.
I'm a geek.
Is that the one you used?
Is that the SE that you used?
I'm going to say it was.
Yes, let's do it.
But who knows?
But anyway, so this is now going to sit on my shelf in my closet.
It's just along with little mementos and books and stuff like that.
So that's number one.
Okay, we got number two.
You ready for number two?
I'm so excited now.
Oh, my goodness.
Okay, so this right here is when Apple first came out with the laptop form factor that we all know and love.
Look at that.
They came out with the PowerBook 100 series in 1991.
And the PowerBook 100 series went on for about three or four years.
The year that I started at my firm, 1994, it was the 165, which is what this is.
It's the one that was out, the Macintosh PowerBook 165.
You can see that we didn't have track heads yet.
You can't get over the rollerball.
The rollerball for the mouse.
So it's got the rollerball.
It is, I mean, this is a laptop, but look how thick this thing is.
I mean, this thing is big.
Of course, it's a black and white screen and stuff like that.
And I'm like, this is just too funny, an old PowerBook.
I haven't seen a PowerBook.
And this is one of the early PowerBooks.
So this was in the early 90s.
After this, and I know you weren't an Apple user at the time, that they then in the mid 90s came out with the 500 series, the 5000 series.
And then, you know, many, many, many, many years later, Apple gave up the PowerBook name and now it's MacBook and MacBook Pro and stuff like that.
So let me mention, by the way, that that SE that I found, it works like I can plug it in.
I can turn it on.
I don't have a keyboard for it.
And I certainly don't have, you know, there's no startup.
There's no get that.
Yeah, there's no hard drive, or at least if there is a hard drive, I guess it doesn't.
Maybe it doesn't have a hard drive, whatever.
I can get it to start up.
I need to get like a system, a disk to start it up.
I don't know if I ever know.
But yeah, this one, on the other hand, I could not even get it to start.
So but this is the old, you know, you're like creating your own little library museum. at this point i got one last one you ready for one one last one okay this was the start of the modern ipad um the 100 series this one happens to be the 165 but the very start the very start of portable max is this oh my gosh this is so heavy okay this is called the macintosh portable macintosh portable do a search on on wikipedia you'll see it doing it right this thing weighs more than a suitcase it is so it looks like a suitcase oh and let me open it up so it's got like a handle on it and you open it up i can barely even lift it and this you found it that's it so this is it it's also got a trackball oh my goodness this thing oh my gosh the macintosh portable i mean i guess it was portable in that you could well i mean it's about as portable to se is in fact the se probably weighs less than this thing it is so heavy to carry around um but it was this this came out in 1989 and for two years before they came out with the power books if you wanted a portable luggable is perhaps a better name if you wanted a luggable macintosh computer this was it it was all in one you had your keyboard you had your you're not a trackpad but a mouse a trackball excuse me you had your trackball you had your keyboard uh you had your screen um they were slow they were ready slow i remember you know i've never owned one of these but i remember playing around with them a little bit but like if you wanted to be able to travel and stuff this is it so was this a full computer because you know everything you need yeah back in the 90s in my college days i had a quote i called it it was called a word processor right and it was almost like a fancy typewriter because all it would do i remember those okay i remember those talking about this reminds me of that but this looks like it could do more than just that yeah i mean this was a mac so it was about the same if i remember correctly it was like about like a macintosh um like that mac plus my very first mac that i got in 1988 it was about that level of computer uh came out the next year in 89 it's just that you know it was in a portable design or luggable design so anyway i just thought it was funny to see these things now this that the computer you're showing right now the macintosh portable they stopped making these in 1991 which was the year i graduated college that was a long time ago now between you and me brett not to throw shade on anyone but like why was this in the back of our server room for 40 years i don't know well correct me if i'm wrong because this first of all i am just impressed that any of this would be in a law firm server room, but the firm used to be a Macintosh based firm.
Is that correct?
So the 1980s, long before I started my firm, people, the tech people at my firm knew that we had to have computers and it was going to either, you know, PC, IBM, PC, or Mac, and they decided the maximum were elegant.
And so let's have like, you know, even back then they think, you know, we're a law firm that's about quality and we want to have a nicer equipment.
And so even though Macs were more expensive than the max and we use Mac, when I started my law firm in the 90s.
We were an all Mac firm.
And all of that, we then went dual platform in the early 2000s.
And in the early 2000s, Brett, I mean, you know this because you've been around tech for so long for legal technology.
All the stuff was Windows based, right?
Now, nowadays, because things are cloud-based, that's less true.
And it's not as much of an issue because you can use anything.
But at the time, if you want to document management software, if you want a client management, everything from a work standpoint, I mean, I don't have to relive this.
We all know And so my firm finally decided in the early 2000s, we're going to switch over to full PCs.
And then we weren't using any Apple products until the iPhone comes out and then people started to use the iPhone.
And now we're on this renaissance where, yes, people use a PC, but that's not their exciting technology.
The exciting technology is the iPad and the iPhone and the AirPods.
And so once again, Apple is back at my law firm with force.
But anyway, I've been in many law firms.
And so it didn't surprise me at all that there were ancient relics sitting in the back of the closet in a server room.
But you don't find old Apple computers very often.
It's old Apple devices like that.
And that's just – please do not get rid of these.
I mean, you know, I don't even know.
Have you tried turning on this Macintosh portable?
Do you know if it – It doesn't.
It does not go on, unfortunately.
I bet there's somebody – I mean, you keep that SE because that SE, we can get you a keyboard.
And it all counts on that.
Yeah, exactly.
Don't get rid of that.
I love how this says on Wikipedia here on this Macintosh portable, the trackball could be located to the right or the left of the keyboard.
So I guess you could order the trackball like where it would.
Oh, because if you're right handed or left handed, that's right.
Yeah.
But it's that rollerball.
I mean, that's just amazing.
That is so fun.
It's like you're going to have to get another empty office in your in your firm now for the computer museum because you are collecting so many great things.
That is just a lot of fun.
Oh, my goodness.
Well, I feel like we've gone way back in time for the Macintosh Portable.
Now we're going to come back to the current day with the vision.
We were just talking about the app, the Explorer POV.
I just thought real quick, we can just talk about this because one of my fond memories from last year at the ABA Tech Show, a conference that you and I attended, is you were kind enough to let me experience the Vision Pro. because I have not been into an Apple store to experience it myself.
And that was so fun.
And I liked that because, you know, you and I were able to go into all kinds of stuff and show, but I like how Vincent Gwynne here at the gadget here says, go into an Apple store.
If you've not done this yet and just take a few minutes to go through their vision pro demo.
And I've been meaning to do this, although I knew I was going to see you.
So I wanted to, I wanted to have my personal demo with vision pro, But this, I just like how he walks through this because he was skeptical.
He even says that.
And he goes, you know, you and I, Jeff, have been talking about this Vision Pro, and I'm sure people are just tired of hearing about it so much, how we think it is such an important component of the future of computing.
And it's like, if you don't believe us, go and get this demo at an Apple store, and you'll walk out of there understanding why we're excited about it.
Yeah, you should definitely check it out.
Hey, since we're talking about new technology, I'm not quite ready to do my review on this, but I have one more piece of tech that's on my desk right now.
I got nothing but tech.
I have an iPad mini.
And I've been playing with this thing for a while.
Speaking about law firms, my law firm purchased a bunch of these for a project that we're doing, and we're not quite ready to implement the project yet.
And so this one was not going to be used for a few weeks.
And so I've been playing out with it.
This is TBD.
I'm going to have a review on this at some point in the future.
But it's been fun using an iPad mini again.
I just haven't used one in years.
I haven't even seen one in so long now.
So I'll have more to say about this, but I'm actively trying it.
What does it do well?
What does it not do well?
We'll come back to you on this.
So what is even the specs on those right now, Jeff?
Like that's the newest one.
This one, it's the newest one, but it came out a year ago.
Okay.
And there's a rumor that they're coming.
Okay.
Yeah.
It's, you know, I'm not going to, it's slower.
It's certainly much slower than my iPad Pro.
Don't get me wrong.
It's got some good things.
It's got some bad things, but we'll come back to you on this.
This is a teaser for the future.
So we'll talk about this in the future.
You're full of surprises today.
It's also much smaller and lighter than the Macintosh portable that's sitting over here.
That's so big I can barely pick it up.
Something else that is small and portable is my Apple Watch and your Apple Watch.
I was thrilled.
We're such big fans of the Apple Watches.
And, you know, Apple every once in a while will come out with some of these little tidbits of how they actually make a device.
You know, I remember, well, first of all, we had the vapor chamber, right, with the iPhone 17.
I remember when the iPad had that big change, what it was like an aluminum, like spine that they had in the back, you know, in the last couple of years or so.
This was so fascinating.
Apparently, as we know, the Apple Watch Ultra 3 and your Apple Watch 10 that you have is titanium.
So you don't have to get titanium.
You can get what they have stainless steel, steel, aluminum.
If you want, no stainless steel, just aluminum.
But, but if you have a titanium watch, which again is the Apple watch series 10, you can select titanium or, or series 11, Apple watch or series 11 or any of the Apple watch ultras.
And I have the titanium version.
It's the black titanium version here.
I always assumed it was made out of like a brick of titanium.
Sure.
If that's even a thing, But this was amazing to me that Apple has released this little really very interesting little story here that is actually 3D printed titanium powder, which is recycled, apparently, which is good.
But just to see sort of the inner workings and all the machinery that goes into this to to get titanium powder and to do 3D printing with that was just fantastic.
Thanks for linking to this.
I didn't even know that you could 3D print this type of metal stuff.
I mean, I say you.
I mean, you and I are not going to print this in our garage.
But Apple's got the equipment to do it.
And obviously, it's scale, considering how many they sell.
And as you know, when you 3D print something, you can make it whatever shape you want.
And so if you're a company like Apple, it means that you can just precisely – like we want it to be exactly, precisely this shape or size, and we can do it.
And in fact, it's not just the Apple Watch.
They're also using this for the iPhone Airs that we were talking about, the very bottom of an iPhone, which has like the little USB-C port.
It was so small on the Air because it's so light that Apple said, because it's so thin, Apple said that the only way they could even make a USB-C port that would work on something that thin was to 3D print it.
I think it's a similar process they're talking about here.
So first of all, it gives you a lot of precision.
Second of all, it's good.
You use best material, so it's good for the environment.
Apple says that they're using half the material, half of the titanium that it would take if you were doing it the more traditional way where you start with the block and then cut down, whereas you start from nothing and build up.
And I'm sure that – don't get me wrong.
I'm sure Apple also saves money this way, so they're happy to do that.
One would hope that the savings are passed on to you as the consumer.
Who knows?
But at least if you're using half as much titanium, then that means you're mining less titanium and everything else.
So it's definitely a good thing.
And so, you know, to a certain degree, this is Apple, not to a certain degree, to a big degree, this is Apple tooting its own arm, you know, patting themselves on the back.
And that's fine.
But it's neat.
And I like the cool little videos that you've been showing as I've been talking as they show how the process is making.
It's always fun to learn how things are made behind the scenes.
And it would have never occurred to me that when I think of 3D printing, I think of cheap plastic, which can be very useful.
Don't get me wrong. but it never even occurred to me that something as sturdy and strong and everything else as the apple watch the body of an apple watch could be made by 3d printing pretty cool they even just go in and talk about how they use like ultrasonic waves to get all of the excess powder off so then presumably i guess they could reuse that as well anyway just a fascinating story i'm glad that you linked to that and uh yeah i like to think i have titanium powder on my wrist And that's great.
One of the big, another big thing that happened while I was gone and we were not out or we were not recording.
Apple introduces the digital ID, which I think this is like their generic word for digital ID.
We've talked a lot about how an Apple wallet.
Now, some states can have your driver's license in there.
But this, I feel like it's sort of a step above.
They say digital ID, but really, this is where you can put in your passport.
You, I think last week or maybe two weeks ago, you wrote about how you actually added your passport to the Apple wallet.
I did the same thing.
Exactly.
I've got mine because I actually was traveling internationally.
Now, I didn't get a chance to use it on the Apple phone yet, but it was just great to be able to add that.
So now, actually, since I'm in Ohio, I'm one of the states that actually does have your driver's license you can put in the Apple wallet.
I have both my driver's license from Ohio in the Apple wallet, and I created this digital ID with my passport.
So I feel like I've got everything covered.
My wife was almost thinking, you know, she was like, do you really want to put all that information in there?
And of course, you and I have talked about this many times.
Yes, I do.
Like, I want to be able to have access to all that information.
But I'm glad Apple's been talking about this for a while, and I'm glad that it was finally released.
And it sounds like a lot of people have taken advantage of it already.
Yeah.
Having a digital version of your driver's license is nice if you happen to jump in your drive someplace and you don't have your actual physical wallet with you, you're still fine because it's on your iPhone.
A big use of it, of course, is checking in at airports.
For a while now, you've had to have the real ID version of a license.
But if you use a state that allows digital things, then you can use that to check in at airports, domestically at least in the United States.
But if you did not live in one of those states, what were you going to do?
Well, now you have a solution.
Apple has come out with its version of it using a passport, which anyone in the country can get.
So if you have a passport, you can then put it in here.
And it's a really interesting, you haven't done it yet, right?
It's an interesting process because- I've added it, but I haven't used it.
I haven't got- Oh, okay.
So you went through it.
I think I talked about a few weeks.
I tried to use my license at one place and it just so happened that one TSA lane that I was in, their machine was down and I didn't want to have to like go to the other side of the airport.
Yeah, yeah, yeah.
It was like, I want to use it.
I'm ready.
It's a neat process because you scan the RFID chip in it And it's more involved than I thought it would be.
Oh, yeah, yeah, yeah.
I've done that.
And it looks at your face.
And you have to do like a FaceTime thing.
So that's cool.
But then once it's in there, so it's neat.
So, I mean, everybody in the United States, at least now, if you have a passport, you can now have your ID in the wallet.
And the related story we talked about today is what, Illinois recently added it.
Arkansas and Virginia are coming out with it soon.
So, I mean, it's slowly but surely getting to the point where you can have your Apple wallet, not just have your credit cards and not just have like your passes for, you know, whatever your show tickets in it.
But it can also have all your ID stuff.
And I like it.
I'm a favorite.
So that's it.
So like you said, Illinois was talking about like that's for their driver's license, right?
So you can still have your state driver's license.
That's the state dependent, I think, still.
And you've got a list, I think, somewhere I want to say it's at least a dozen, maybe 15, 16, 18 states that allow that now.
But then this is a little bit separate, or at least I think of it in a separate way, because you this is called digital ID.
But you have to say, as you said, put it next to your chip that's embedded into your passport.
So I think of this as like my digital passport, even though it calls it digital ID.
But I have both of those in my Apple wallet.
I'm not really sure if one or the other works any better or less, or I just haven't had a chance to really try it all out there.
But it is a nice little wizard that walks you through everything.
You explained it in your last post a week or two ago, where, like you say, you got to put the face.
You have to verify your information on there.
But it walks you through the entire step.
There's even a couple of things where it verifies it's actually you, and it'll ask you to do a couple of different little gestures, right?
Like close your eyes and keep them close until you hear the iPhone vibrate or turn to the right until you feel the iPhone vibrate.
So it's just going through all kinds of verification processes on there.
And I felt like it was it was great.
And I just can't wait to use it.
Like, I'm glad that I'm adding it.
I just want to use it somewhere now.
And nobody's been able to support me on that yet.
We'll see.
In the show, let's talk quickly about a new show that I haven't been able to watch because I've been on vacation. but you like the new Pluribus.
Is it really that good?
I haven't even tried it yet.
And it's really good list.
I tell you what, you know, Vince Gilligan's made some great shows in the past, Breaking Bad and Better Call Saul.
I mean, not only is the story's good and the drama is good, but the way that he creates movies, like the artistry of, you know, different angles and the way that he sets up shots and, you know, wonders where you go from one place to another place.
He is just a fantastic filmmaker and he's an entertaining filmmaker. so when i heard that he had a new show coming and that apple tv got it i'm like well this could be really good and um as you may have heard other people say brett it's one of these things that it's sort of got a twist from the beginning and so i don't want to disclose anything for people that haven't started yet um i will tell you it's a little sci-fi so like if you don't if you if you hate sci-fi stuff then maybe this isn't for you but if you like really good shows and you and sci-fi is fine for you it is just so well done um there's now three episodes out actually as of today there's four episodes.
So one of them dropped last night.
I can't wait to watch it tonight.
It is so good.
I will say another thing without a spoiler.
There have been some TV shows in the history of TV shows that have a great first episode.
You know, one that jumps out for me is the show Lost from way back when.
You remember that first episode of Lost where the plane crashed, you know, spoiler alert, a plane crashes on an island if you haven't heard yet.
But so that first episode of Lost was just really, really good and really well made.
And there have been other shows out there that have incredible first episodes this show has a great first episode and when it finishes you're like oh my goodness what happens next thank goodness apple dropped two episodes so you you as when it first dropped you can watch the first two now you have three it's an incredible world um ray a seahorn who is the star of it is she was amazing and better call saul she is really good i mean this show this is this is it i mean when i think of the big apple tv shows that like you know ted lasso severance you know um slow horses for all mankind for me you know when you think of the best shows on any network but especially apple tv this is one and because it is so well made the the the cinematography is so incredible okay i think it's going to get all the awards too like i mean in a year from now when it's award season i think this is one that's going to get a ton of attention so um so because you're going to if you haven't started watching it yet you're going to be hearing about it anyway because i guarantee you it's going to be getting all the awards eventually i encourage you to check it out i will tell you that after the first episode certainly after the first two episodes you will be able to tell if this show is for you or for some reason it's not for you you know so be it but i recommend anyone listening to this to check out the first one or two episodes um and if you like those oh it just gets so good i can't wait till tonight to watch a new episode it's great wasn't this the show that had like that yellow weird awkward uh introduction this is the one yeah i'm not gonna say anything more about it but oh my goodness it's so good okay well while you might be able to watch pluribus tonight uh you will not be able to watch the hunt yeah like i kind of read between the lines of your post today like you were really upset about the fact that apple announced that this show was coming out and then they pulled it uh so it's like so sad we were just joking about that yeah it's the third time this is really i mean it's the second time for pulling a show there's this show the hunt which it's a french language show.
So I would be watching it with subtitles.
But, you know, I did that recently for another show on Apple TV called Karem, which was about like, I can't remember his name in real life.
It was loosely based on real events of like one of the first master chefs in France in the time of Marie Antoinette.
And it was a good show.
And like, you know, watching subtitles is a little bit of a distraction, but it was a good enough show that I enjoyed it.
It wasn't the best show ever, but I enjoyed it.
So this show, I think the premise of it was something like some people are hunting and and one group of hunters ends up shooting another group of hunters and they have a they have a grudge So they're trying to kill each other.
It's a little bit of a macabre subject, I guess.
But it looked like it could be interesting.
And Apple had previewed it.
Like they had, you could go on YouTube, watch the previews.
You know, it was coming soon.
I think it was going to come out next week or something like that, or in two weeks.
And then suddenly it's now gone.
It's completely gone.
And, you know, one rumor I heard was there was an incident that was recently disclosed in Italy.
So this happened years ago, but apparently this is disgusting.
But like people were doing safaris that you would go to like Bosnia and you would like kill people for real back when the country was being very oppressive.
It's a horrible thing.
And I don't know if that is why, because it was just a little too close to real life events.
But that reminds me of the other show called was it the Savant that was recently that Apple pulled right at the last minute.
And we think it was because of the Charlie Kirk killing.
That's right.
That's right.
One more show.
I loved watching Tehran on Apple TV.
I've watched the first, maybe the first season, maybe the first two seasons.
I forget.
But there is the most recent season, it was co-produced with an Israeli company.
It's already run in Israel a long time ago.
Apple has never run it.
And I know why.
I know it's because Israel and Gaza is very controversial and stuff like that.
And so something that arguably makes the Israel military look in a good light, some people might not be happy with that.
For me, I have no trouble removing real events.
I mean, it's a TV show, for goodness sakes.
I understand I'm watching a TV show.
I understand that if somebody shoots somebody in a TV show, it doesn't mean we're saying it's okay to go shoot people in real life.
But, you know, Apple.
So I presume it's for political reasons that they've pulled the show The Hunt.
Will The Hunt ever show?
Will The Savant ever show?
Will I ever see that last season of Tehran?
I have no idea.
So at the same time that Apple TV is giving us like some of the most amazing shows ever, like Pluribus, you have these issues somewhere. let's do a quick where you at segment i saw you posted this i think from last week that you had an attorney in houston uh was recording the fact that maybe you can tell the story he was in a he was driving a car and he passed out and his apple watch actually contacted reached out and contacted his emergency contacts and i just love this little video that he it's almost like a little testimonial here i mean i feel like apple could have used this as a commercial he's like oh i leave home without it in fact i don't even stay home without it he's got it on all the time and he it's not just the apple watch is what he uses but he's like there's other devices please make sure that you keep one of these on because it was such a lifesaver for him yeah i mean we talk about these stories from time to time and when it hits somebody you know this was a regular reader by phone jd who's in texas sent me this this was a friend of his that happened to but i mean it's just you know i tell you what years and years ago i had a family member brett who um who had a heart attack while they were driving and they died.
It was horrible.
And, you know, fortunately for the world, they pulled over to the side of the road and didn't hit anybody.
It could have been much worse.
But, you know, if somebody had been with them or if it happened when they were in a hotel, they would, you know, maybe they'd still be with us here today.
And likewise, this story from Mark Grossberg, who's an attorney, but he's also an author too.
He was like, you know, thank goodness that the Apple TV noticed that he had that this has happened to him when he passed out and was able to call for help.
You know, I love my Apple Watch because of the utility that it gives me and I use it for alerts and notifications and everything else under the sun.
But it does give me some comfort to know that, God forbid, something happens to me, I collapse, it will notice it and it will call 911.
It will contact my wife.
I hope I never need to use that feature, but, you know, it does.
It's good to know it's there.
Yeah, good to know it's there.
Actually, I just got my mother an Apple Watch.
I want to say I get her like a Series 9, I think, or maybe it was an eight, but it was just for this idea.
Like my sister and I, you know, when my mom is driving around or up and around, it's like, we want to be able to have just some, some kind of a security blanket there, right.
That's somebody or, you know, I've taught her how to use the, the SOS or, you know, the emergency call.
So anyway, just really good stuff on that.
Yeah.
Yeah.
But probably the most important story that happened while I was gone is the iPhone pocket, otherwise known as the iPhone sock.
I saw so many crazy stories about this because this was like a brand new product from Apple that they sent out.
And if you haven't seen this, I encourage you, you have to go and look at the pictures because it was lambasted, I would say, by far, by most of the people.
I think you had a link to Stephen Hackett who basically just linked to the announcement and said, as a journalist, I have no words for this. this is the first time that apple has come out with an iphone sock but this one is the iphone pocket and not only did it look a little silly it was expensive and as you reported just today it sold out so as silly as it looks to me and you apparently lots of people wanted to have one of these yeah i mean do people wear something around their bodies to carry their iphone i guess some people do because the newest iphones this year they now have the cases can hook up to those lanyards that go around you.
And I guess people use those.
I don't.
This is a similar idea, but it's like a knitted sock looking thing.
And of course, everybody talked about, you know, decades ago when the iPod was the big thing, Apple made the iPod socks.
And that was actually not a bad deal for 30 for 30 bucks.
You got like a pack of five or six of them.
There you go.
You get the six different colors.
It was just sort of a cute way to, you know, but that was only 30 bucks.
And so sure, why not?
This device, which is similar, except in similar, it goes around your body. was like the smaller version was like 150 and the more expensive version was almost $300 or more.
But I will tell you, so when I first saw this, just because of the price, I'm like, give me a break.
But this just shows that I don't know what I'm talking about.
Because the real thing about this is it's not just the function of it, but people are buying this for the fashion statement.
And it was co-produced with a design house in Japan that I'd never heard of before called Icy Miyake.
Now, Mr.
Miyake, if I'm pronouncing that correctly, is no longer with us, although his design house still continues on.
You know, this is like, I'm going to say, I don't know, coach or I don't even know what the high end fashion, you know, product.
I mean, I'm not a fashion person, so I don't know.
But, you know, people will spend 10 times more on a product like a purse or a watch or jewelry just because the name and that's fashion.
And so apparently that is the appeal of this is that people are buying this because they know the name Issey Miyake, however one pronounces it.
And that means something to them.
And they want to make a statement.
Not only do they want something functional, but they want to make a statement as they wear it.
And so for them, maybe it was worth 150 bucks or the 250 for the more expensive version.
And apparently so because Apple was only selling them in a couple of stores, like in the United States, maybe it was just New York, Soho.
I think that was it.
And you could buy them online and they sold out like this.
So, you know, I guess they could have charged even more and they would have done more.
I'll tell you one little note that that was the stories that I read about this.
I was not familiar with this designer, Miyake, but apparently the reason that he has a connection to Apple is way, way, way back when he was talking to Steve Jobs because Steve Jobs really liked a turtleneck sweater that he made or shirt.
And so it's the infamous.
And so what happened was Steve Jobs was always known in later years.
He would always wear the same things.
He'd have his blue jeans and he'd have that black turtleneck.
And apparently he was talking with the designer when the designer was still alive.
And the designer's like, OK, tell you what, I'm just going to make you like 100 of these.
And you're just buying for me.
You know, he spent tons of money on it and you can put them in your closet.
And that way you'll always have one and you'll never have to buy another shirt again.
And and there you go.
So that's what Steve Jobs wore.
So this guy has had a connection with Apple in the past and now his company has done this.
So so I will say when I first saw this, I rolled my eyes now that I think more about it. you know, for some types of people, if you want to spend money on something, if I want to spend more money to get the titanium version of the Apple watch, that's my prerogative because I think it looks better.
I like the shiny metal of it.
It's just a shiny silliness.
Do I need this versus the aluminum?
No, but I like it.
And so, so if you want to spend money on this too, but if it's too late, you can't spend money on it now because it's gone.
Yeah.
They say the iPhone pocket features a singular 3d knitted construction.
So I'm thinking, you know, did they use like pottered yarn maybe, you know, to do the three, but that's what this design house is known for.
Apparently what one of their design aesthetics is, is that I'm using one cloth.
Like it's like, we use the entire cloth.
There's no waste.
It's all one thing.
I, whatever I that's doesn't mean anything to me, but.
This is crazy.
And like you said, you link to William Gallagher today where it's completely sold out everywhere.
That's just a nuts in the know, in the know, We have talked several times about the Apple classical music app.
So there's Apple music app and there's a classical music app.
This was, what was the old company?
If you remember that they acquired, I can't remember the name.
It was like Playtonic or something.
Anyway, it was an old, you know, it was a company that featured and focused directly on classical music.
Apple acquired it.
We wondered what they were going to do because classical music is sort of an odd duck when it comes into the digital music realm, right?
It doesn't necessarily always fit like an artist and an album and a single.
You know, it's just there's lots of different other aspects, you know, with like the the symphony and the conductor and the symphony is separate.
And then you have the composer.
There's lots of things that go into Apple classical that goes into classical music.
That's just not as easy to do.
Well, just the other day, I was I found this little review of a new classical music album on The Guardian, Straß Dvorak.
And I was like, well, that's nice.
I'd like to listen to this album.
You can see here's the album cover art here.
And I said, I'd like to listen to that.
So sure enough, I went to the classical music app on my iPhone and I found it and I loved it.
And I'm like, this is great.
I'd like to listen to this on the plane.
So I was in the classical music app, Jeff, and I said, OK, well, I'm going to add it to my library.
Did that just fine.
But there's no download button in the classical music app.
And I was just getting frustrated.
And you need that to be on a plane.
Yeah.
Right.
I wanted to download, I'd like to download a lot of music, plenty of space on my iPhone, and I just want to be able to listen to it when I don't have access to the internet and I can't stream it or anything.
Plus, it just sounds so good because it's, you know, lossless quality.
It's really great in the classical music app.
So sure enough, I turned and Googled it and found this is just a weird thing that it happens.
So in the classical music app, I added the album to my library, which apparently is the same library that the Apple Music app uses on my phone.
So these are two separate apps, right?
And so the way that Apple even says it here at the bottom of this page here is that you can use the Apple Music app to download any albums or tracks that you add to your library.
So as long as you go to the classical music app, you add an album to your library, then you can go, if you want it, you can still listen to it there, right?
You can listen to it on the classical music app, no problem, as long as you're connected to the internet.
But if you want to download the album, you have to then go to the music app separately, go to your library in the music app, you'll see the album there, and then you can download it in there.
I just don't know why they don't allow you to download it in both places, but okay, whatever, you know, maybe it's interesting you have one music library, but just wanted to point that out just in case.
I don't hear a lot of people talking about that classical music app, but it is really fantastic.
Like, I just I love it.
I love that it's just singularly focused on classical music.
I don't go into it all the time.
In fact, I almost rarely go into because I'm usually doing either Spotify or Apple Music.
But I just love the way it's presented.
I think they do a very good job, again, of showing like the different, you know, movements of a symphony, for example.
You know, talking about the orchestra, there's a lot more information that goes into that.
In fact, I think they even had the little booklet that you can still look through, like what we used to call the CD liner notes. in there.
And so all of that to me, sometimes I will just go to the classical music app, but now if you want to download the album, you can still do it, but you got to use the Apple music app to do so.
So that's my tip for today.
Yeah.
And it's a good tip too, because I mean, when I use the Apple classical app, it's usually because I want background music and classical music to be really good for that.
And I can totally see a circumstance where you're off the grid, a plane being a perfect example of it.
And that's when, that's exactly when you want to have that sort of stuff.
So that's interesting.
Thank you for sharing that.
Did not know that.
My tip of the week is a gadget.
And this is something that I did not pick out myself, but it was my birthday earlier this month.
And one of the things that my wife got me, and it was recommended to her by a photographer that she knows, is a tripod.
Now, I have owned a tripod for a very long time.
The one that I used to have that we purchased, I don't know, 25 years ago, it was just, you know, at some point it just breaks.
Those things are not very good.
And so, And I don't use a tripod all the time.
Don't get me wrong.
This is an occasional thing.
Like the family gets together.
We all want to be in a picture.
You want to, you know, set up your iPhone or your camera on a tripod and take a picture.
But like, because the one that I had was just, it needed to be replaced.
It wasn't working very well anymore.
This is the one that was recommended to her as being not very expensive.
And I've now had it for a few weeks.
And I'll tell you, it's really, really nice.
So the tripod itself is incredibly well made.
It's got a carbon fiber, all that sort of stuff.
It's neat because it's sort of the way it folds up.
The legs sort of fold up upwards, backwards.
It folds up smaller than you might think.
Oh, yeah.
It can go really high.
It's just really, really well made.
I should say the company name.
It's newer, which has got two E's.
N-E-E.
Yeah, N-E-E-W-E-R tripod.
The one that I got is the N55CR.
And we'll have a link in the show notes.
It works really well.
So the tripod itself is 90 bucks.
You could spend a lot more money on tripods.
But for 90 bucks, I mean, it was a gift for me, it for my wife, but it works really well.
And then if you want to, it's just got a regular tripod mount on it.
So if you have something like I have this thing called the glyph, which holds my iPhone, what my wife purchased for me, and I thought I wasn't going to need it because I had a glyph was newer also makes an iPhone holder, but it's actually really nice for 20 bucks.
And so she got that for me too.
And I have it on the top.
And so it's nice because you can easily flip your iPhone between portrait and landscape.
And so when we have family occasions where you want to get in a picture.
I mean, sure, there are other ways you can just stick your iPhone on a, you know, anywhere and hope it doesn't fall down or use something portable.
But like the best thing is to have a nice tripod so you can get the perfect height set up where you want.
You know, my family sometimes goes to the beach and we'll all get together and have like a beach trip, you know, on the beach, this would be perfect for setting up.
Very recently, my daughter is a high school senior.
And in the yearbook, everybody has like a nice quarter page picture of themselves.
And before we hired a professional photographer, I'm like, well, let me see what I can do with my iPhone and she and I went to the park and I used this.
And like we found it was like the perfect time of day is the sun setting.
What do they call that?
The golden hour at the end of the day.
And we have a cool background and I was using the portrait feature on the iPhone to sort of had the background blurred.
And I had my iPhone on this tripod.
So it was perfectly still.
And then I used my, the camera remote app on my watch to press that, to make the button.
So that way it was still.
She was perfectly focused.
And I tell you, the picture looks fantastic.
It's like the best picture of my daughter.
I'm like, I now have like something I want to blow up.
It's really nice.
And again, you know, the iPhone does a pretty good job of keeping things steady if you just try to hold your hand steady, but using a tripod is always the best.
Plus there's flexibility there because you can keep the same spot for different pictures.
So again, a tripod is not something that you need a lot for your iPhone, or if you have another digital camera, that's fine too.
But like, I figure I'm so happy that she bought me this for me because I will probably have it for the next 25 years.
And it's a really nice quality.
So if you yourself think you might be in the market for a tripod, I can tell you.
And I don't know the market.
I haven't researched it or anything.
But a photographer told her that this was a good model.
And I have been totally delighted with it for the last couple of weeks.
I've used it a number of times.
And especially moving into the holidays, getting together with family and stuff, I will be using it.
Plus, it comes in a nice little case.
So it sort of folds down.
It's got like a case. can put it over your shoulder and um i love it really nice i kind of like this the the iphone mount it's really nicely done yeah you can quickly like go from yeah landscape and it looks like you're gonna plug in like a little extra light or i haven't done that you could do that yeah if you want to plug in like an extra microphone or a light or something but yeah it's got all sorts of cool things to it so i'm gonna keep it i like it new were newer newer newer newer 80.7 carbon fiber camera tripod.
Oh, I should mention iPhone mount.
Yes.
I'm, I'm a tripod person, but if you wanted a monopod, you know, basically a selfie stick type thing, there's a feature that you press a couple of buttons and two of the legs, you know, one leg comes off and you can use that leg.
You can see in the picture right there, you can use that leg as an extendable monopod.
So like if you wanted a selfie stick, or if you wanted to get like an angle, like if you wanted to hold something and get an angle from way up in the sky for a certain type of angle, you know, and it's You could, I mean, am I going to use this very often?
No.
Am I happy that I have that flexibility for that one in a million time where I want to have a monopod that I can hold in my hand?
Sure.
Why not?
So very cool.
Fantastic.
Jeff, it's great to be back.
Thanks as always for talking.
Just fun to start talking about the tech again.
Great post from today.
And we, I think we'll talk with you next week.
We haven't decided yet.
We'll see.
We haven't, we haven't decided. but it'll be Black Friday of all things.
But anyway, we'll either talk with you next week or in two weeks from today.
Thanks.
Sounds good.
Thanks, Brett.
Bye-bye, everybody.